NASHVILLE, Tenn. (Aug. 20, 2015) – Today Nissan announces a $50,000 program grant to the Harpeth River Watershed Association (HRWA) that supports a new pollution reduction plan and water quality studies for the entire Harpeth River system. After years of advocating by HRWA, this effort will be a showcase in Tennessee for a collaborative approach among the municipalities in the greater Nashville region that are along the river. In partnership with HRWA and other stakeholders, the Tennessee Department of Environment and Conservation will be leading this allinclusive effort, and the U.S. Environmental Protection Agency will contribute its time and expertise.
With its inclusion on the American Rivers 2015 listing of America's Most Endangered Rivers, the Harpeth River received national attention as a river at a crossroads. Nissan’s funding will support HRWA’s Water Quality & Sustainability Program efforts to further a water quality monitoring system as a critical step toward restoring the river’s water quality to meet state standards for public health and wildlife. Nissan funds will also support HRWA’s River Restoration & Wildlife Protection Program, making numerous stream clean-ups and restoration projects possible. “Nissan is a sustainability leader in the automotive industry. Our company was ranked fourth among the Best Global Green Brands in the last Interbrand report,” said Scott Becker, Nissan senior vice president, Administration and Finance. “Conservation of the environment is important to Nissan, which is why we are glad to partner with HRWA to educate and mobilize people to care for and protect the Harpeth.”
“This coming year will be an even bigger year for the Harpeth. Our river is currently at a crossroads, where upcoming decisions may well determine what type of river we pass on to our children,” said Dorene Bolze, HRWA Executive Director. “Continuing support from Nissan enables HRWA to spearhead collaborations that provide solutions. HRWA’s successes restoring and protecting the State Scenic Harpeth River also demonstrate processes that help improve water quality for all Tennesseans.”
Support for environmental initiatives is a corporate citizenship priority for Nissan. The partnership with HRWA supports the goals of the Nissan Green Program, which aims to ease the environmental burden of its business activities, and to help protect the Harpeth River, which flows near the Nissan North America headquarters in Franklin. In addition to funding HRWA’s science-based programs, Nissan will be the Presenting Sponsor for the annual River Swing on Oct. 3, a casual and festive event held under the stars on the banks of the Harpeth River. Proceeds from the 2015 River Swing dinner, dance and silent auction will augment Nissan’s grant support. For more information, please visit www.RiverSwing.org.
The Nissan LEAF electric car will be on display at the River Swing. Production of the Nissan LEAF began in Tennessee in December 2012 at Nissan’s vehicle assembly plant in Smyrna. With more than 180,000 global sales and more than 80,000 in the U.S., Nissan LEAF is the world’s bestselling electric car. LEAF features seating for up to five passengers and boasts an EPA-estimated* driving range of 84 miles on a fully charged battery and MPGe ratings of 126 city, 101 highway and 114 combined.
About Harpeth River Watershed Association
Founded in 1999, The Harpeth River Watershed Association (HRWA) is a 501(c)(3) not-for-profit, science-based, conservation organization dedicated to the restoration and protection the State Scenic Harpeth River and clean water in Tennessee. Today, the Harpeth’s water quality, fish, wildlife and recreation values are threatened by sewage pollution and excessive water withdrawals. To effect change, HRWA collaborates with landowners, businesses, local, state and federal decision makers, and others. HRWA works to put solutions in place to reduce pollution, implement restorations, and maintain healthy areas so that the Harpeth River and its tributaries can progress towards water quality standards set for people and wildlife.
The 125-mile-long Harpeth River begins in Eagleville, TN, and flows through both rural and developed landscapes, including through the heart of one of the fastest growing regions of the country, before emptying into the Cumberland River near Ashland City. The Harpeth River is part of the biologically unique river systems of the Southeast that contain some of the greatest variety of aquatic life in the world. The Harpeth River Watershed includes the main river and over 1,000 miles of tributaries that drain an area of land approximately 870 square miles across Rutherford, Williamson, Davidson, Hickman, Dickson and Cheatham counties in Middle Tennessee. One of Tennessee’s few free flowing rivers, the Harpeth is a State Scenic River as it runs through Nashville’s Davidson County. For more information, please visit www.harpethriver.org.
About Nissan North America
In North America, Nissan's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to improving the environment under the Nissan Green Program and has been recognized annually by the U.S Environmental Protection Agency as an ENERGY STAR® Partner of the Year since 2010. More information on Nissan in North America and the complete line of Nissan and Infiniti vehicles can be found online at www.NissanUSA.com and www.InfinitiUSA.com, or visit the U.S. media sites NissanNews.com and InfinitiNews.com.
About Nissan Motor Co.
Nissan Motor Co., Ltd., Japan's second-largest automotive company, is headquartered in Yokohama, Japan, and is part of the Renault-Nissan Alliance. Operating with more than 247,500 employees globally, Nissan sold 5.32 million vehicles and generated revenue of 11.38 trillion yen (USD 103.6 billion) in fiscal year 2014. Nissan delivers a comprehensive range of more than 60 models under the Nissan, Infiniti and Datsun brands. Nissan leads the world in zero-emission mobility, dominated by sales of the LEAF, the first mass-market, pure-electric vehicle. It is the best-selling EV in history with almost 50% share of the zero-emission vehicle segment. For more information on our products, services and commitment to sustainable mobility, visit our website at http://www.nissan-global.com/EN/.
*2015 EPA Fuel Economy Estimate 126 city, 101 highway. Based on EPA formula of 33.7 kW/hour equal to one gallon of gasoline energy, EPA rated the LEAF® equivalent to 126 MPG measured as gasoline fuel efficiency in city driving, and 101 MPG in highway driving. Actual mileage may vary with driving conditions — use for comparison only. 2015 EPA range of 84 miles.
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Nissan North America
Harpeth River Watershed Association